Quaker Steak & Lube®

QUAKER STEAK & LUBE® RESTAURANT BLUSHES PINK FOR BREAST CANCER AWARENESS

2011-09-20 19:49:10

Quaker Steak & Lube® offers new shrimp and salmon menu items for a
limited time to benefit the fight against breast cancer.

SHARON, PA. – September 20, 2011 – The Award-Winning casual-dining concept Quaker Steak & Lube® introduces new shrimp and salmon menu items, only available this October. This pink hued program is timed to coincide with National Breast Cancer Awareness Month where the mono chromatic seafood can offer a reminder to the public of the steps women can take to save their lives. A portion of the proceeds from each menu item purchased will go to the fight against breast cancer in the local communities surrounding participating Quaker Steak & Lube® restaurants.

Beginning September 27th, participating Quaker Steak & Lube® locations will feature the Sizzlin’ Shrimp & Roasted Corn Quesadilla, Asian Glazed Salmon Salad, Parm Pepper Salmon Caesar, Fire-Grilled Shrimp Bowl, and the Pan Asian Salmon Bowl. Guests will also find limited time T-Shirts available for purchase.

“Everyone knows someone who has been affected by breast cancer. When discussing the right time to roll out our new shrimp and salmon menu items we knew October would be perfect,” explains Marla Pieton, Sr. Director of Marketing for Quaker Steak & Lube®. “We hope to leverage the success we see from our limited time menu items and use that exposure to generate awareness for this great cause. ”  Pieton also states, “These healthy items are being tested for future menu placement. ”

While Quaker Steak & Lube® is known for its Best Wings USA and over 20 sauce varieties, Lubies have always demonstrated a love for the new, fresh, and exciting food!

About Quaker Steak & Lube®:
Founded in 1974 and built in an abandoned gas station in Sharon, Pa., the original Quaker Steak & Lube® began as a cook-your-own steak restaurant, before expanding to over 40 locations throughout the United States and Canada.  The unique décor, including race cars suspended from the ceilings, motorcycles, Corvettes and gas station memorabilia, combined with the crave-able food and high-octane events has afforded The Lube® a cult-like fan following.  Today, Quaker Steak & Lube® has become one of the fastest-growing restaurant chains in the country, and has won more than 100 national and international awards for its wings and 25 different wing sauces. Most recently it was named the 2010 Festival Favorite at the National Buffalo Wing Festival in Buffalo, New York. For more information visit www.quakersteakandlube.com.  

 

Media Contact: pr@thelube.com




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